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Create a Winning Product Vision

Create a Winning Product Vision

By Paul Spencer

A winning product vision guides you through the difficulties of sending your idea into the world.

The Value of a Shared Vision

The Value of a Shared Vision

By Paul Spencer

A shared vision influences employee behavior and guides action, ensuring that every decision taken is congruent with your company’s aims.

Understanding Your Ideal Customer

Understanding Your Ideal Customer

By Paul Spencer

Identifying an ideal customer is crucial for businesses as it helps tailor products, services, and marketing efforts to those most likely to engage with and appreciate the brand.

The Power of Team Working Agreements

The Power of Team Working Agreements

By Paul Spencer

Team working agreements can help your teams reach levels of performance that might have seemed out of reach.

Simplicity

Simplicity

By Rob Keefer

Simplicity promotes peace of mind. Without peace of mind, the troubles you see get translated into your product, into your agenda-less meeting, into a sense of malaise, unease, and unhappiness.

Elevate Others with an Engineered Experience

Elevate Others with an Engineered Experience

By Rob Keefer

Whether it's a hotel guest who is late for a plane or an impatient boss at an upcoming team meeting, those who view work as a craft will engineer these experiences and elevate the people around them.

Value of True Artisanship

Value of True Artisanship

By Rob Keefer

We too easily forget that our work can stand the test of time. An artisan continues the relentless pursuit of quality, despite understanding that their life might end before they realize their vision.

A Guide to Clear Communication

A Guide to Clear Communication

By Rob Keefer

Clear communication of our thoughts and ideas has a staggering level of complexity. It is part science, part art, and very messy. This short guide may help you deal with the complexity.

How the Definition of “Done” can Transform Your Business

How the Definition of “Done” can Transform Your Business

By Paul Spencer

Discover how the simple practice of clearly defining "done" can transform your business.

Incrementally Break Constraints in Business Processes

Incrementally Break Constraints in Business Processes

By Rob Keefer

By directly addressing the complexities of wing design, the Wright brothers managed to pioneer heavier than air flight in just three years. What could your organization accomplish if you knocked down your bottlenecks?